Jeff Sparrow from Castle Mortgage approached us to develop a separate brand that works specifically with his team. They have 4 specialists on their team, providing both mortgage and insurance services. Castle Mortgage and Castle Insurance are existing companies so the goal was to develop their own brand using The Sparrow Team as the name tying in both the mortgage and the insurance brands. We started with developing a logo identity for The Sparrow Team focusing on the name and a group shot of the team. We wanted to set a style and tone for them first and then use that style throughout various marketing materials. We then designed a presentation folder, business cards, letterhead, envelopes, brochures that fit inside the presentation folder and a responsive website.
You can check out the website at www.thesparrowteam.ca
We also designed and developed both the Castle Mortgage and Castle Insurance logos and websites. Feel free to check these out as well.